CAMBRIDGESHIRE County 2026

Cambridgeshire County Show 2026: 

Connecting Communities and Championing Rural Wellbeing

The Cambridgeshire County Show 2026 offered Just Talk Agri another invaluable opportunity to bring mental‑health awareness directly into the heart of the farming community. Set in the beautiful surroundings of Abbots Ripton, the show blended traditional agricultural heritage with modern rural innovation, attracting farmers, families, young entrants, and countryside enthusiasts from across the region. For us, it was a chance to continue building momentum, strengthen relationships, and ensure that conversations around wellbeing remain visible and accessible within the agricultural sector.

Our stand became a welcoming space throughout the day, drawing visitors who were eager to learn more about the support available to those working in farming and rural industries. Many stopped to talk openly about the pressures they face, from long working hours and unpredictable seasons to financial strain and isolation, reinforcing the importance of creating safe, stigma‑free environments where people can share their experiences. These conversations helped us better understand the unique challenges within Cambridgeshire’s rural landscape and highlighted how vital it is to keep mental‑health support rooted in real, lived experience.

The show also gave us the opportunity to showcase our partnerships with trusted rural organisations, each playing a crucial role in supporting farmers and agricultural workers. Through leaflets, signposting, and one‑to‑one conversations, we helped visitors understand where they can turn when things feel overwhelming, and how early intervention can make a meaningful difference. Younger attendees, including agricultural students and new entrants, engaged enthusiastically with our resources, learning how to recognise signs of struggle in themselves and others, and discovering practical pathways to support.

Beyond the stand, our team spent time exploring the wider show, meeting exhibitors, livestock producers, rural businesses, and community groups. These interactions helped us strengthen our network across Cambridgeshire and deepen our understanding of the region’s evolving needs. Every conversation, whether a quick chat or a longer discussion, contributed to our mission of normalising mental‑health conversations and ensuring no one in agriculture feels they have to face difficult moments alone.

The Cambridgeshire County Show remains a key event in our calendar, reflecting the values at the heart of Just Talk Agri: community, visibility, and the belief that support should be accessible to everyone in the rural sector. Our presence at the 2026 show reaffirmed our commitment to standing alongside farmers, families, and young entrants, and to continuing the work of building a stronger, more connected, and more supported agricultural community.